There are some things you simply can't do anything about. However, it's important to be able to discern the difference between inevitable and difficult. For example, success can be difficult, but, regardless of one's circumstances, failure is not inevitable. Accepting the inevitable is not being negative, it's actually positive. What's negative is not being able to ignore the inevitable and move on with your life.
As pastor, author, and educator Charles Swindoll put it, "We cannot change the inevitable. The only thing we can do is play on the one string we have, and that is our attitude.... I am convinced that life is 10 percent what happens to me and 90 percent how I react to it."
Accepting the inevitable and focusing on opportunities in your life is virtually guaranteed to lower your stress level.
Larry Potter
http://www.YourSocialProfits.com
Friday, May 1, 2009
Tuesday, April 28, 2009
Advance Notice: Web 3.0 strategies coming
I am giving you advanced notice about
http://www.YOURSOCIALPROFITS.COM
You are not only being invited to a strategic coaching call,
rather, you are being invited to attend what we like to call
an IMPLEMENTATION session.
What exactly is an IMPLEMENTATION session, and how will you benefit from it?
Simply put, We are not only going to teach you the newest
strategies for success, but MORE IMPORTANT, we are going to
give you the tools you will need to immediately implement
these new strategies to help you:
Convert more SALES.
Spend less TIME on prospecting activities.
Save MONEY on advertising.
Help your team DUPLICATE your success with less EFFORT on your part.
Make more MONEY by attracting the masses that you've been chasing but not converting.
Register Now At:
http://www.YOURSOCIALPROFITS.COM
Larry Potter
847-872-4047
http://www.YOURSOCIALPROFITS.COM
You are not only being invited to a strategic coaching call,
rather, you are being invited to attend what we like to call
an IMPLEMENTATION session.
What exactly is an IMPLEMENTATION session, and how will you benefit from it?
Simply put, We are not only going to teach you the newest
strategies for success, but MORE IMPORTANT, we are going to
give you the tools you will need to immediately implement
these new strategies to help you:
Convert more SALES.
Spend less TIME on prospecting activities.
Save MONEY on advertising.
Help your team DUPLICATE your success with less EFFORT on your part.
Make more MONEY by attracting the masses that you've been chasing but not converting.
Register Now At:
http://www.YOURSOCIALPROFITS.COM
Larry Potter
847-872-4047
Saturday, April 25, 2009
The Law of Practice.
Dr. Maxwell Maltz called it "practice, practice, practice."
But not hollow practice.
Enthusiastic practice. Putting your body, mind, and soul into what you're doing - but doing so in a relaxed way.
All great achievers do what they do in a spirit of calm and relaxation. They may pay lip service to the slogan "It's ALL HARD WORK" - but the reality is that when you work hard and are not relaxed, you're not very effective.
The best of the best understand this. So next time you hear "It's all hard work" coming from the mouth of a champion athlete or successful businessman, ask for video footage of him in action.
While watching him, you'll discover an amazing fact: Even in the heat of battle, even when time is of the essence, even when a life may be on the line - the winners are those who make what they're doing look easy.
Sell A House In 2-Weeks----> http://www.sellerdirectprogram.com/
But not hollow practice.
Enthusiastic practice. Putting your body, mind, and soul into what you're doing - but doing so in a relaxed way.
All great achievers do what they do in a spirit of calm and relaxation. They may pay lip service to the slogan "It's ALL HARD WORK" - but the reality is that when you work hard and are not relaxed, you're not very effective.
The best of the best understand this. So next time you hear "It's all hard work" coming from the mouth of a champion athlete or successful businessman, ask for video footage of him in action.
While watching him, you'll discover an amazing fact: Even in the heat of battle, even when time is of the essence, even when a life may be on the line - the winners are those who make what they're doing look easy.
Sell A House In 2-Weeks----> http://www.sellerdirectprogram.com/
Thursday, April 23, 2009
Always Have Plan B Ready When You Launch
By Michael Masterson
Enthusiasm is a valuable emotion, and determination is a necessary trait for success. But neither or both of these qualities will make a bad idea work. I recommend that you develop the countervailing discipline of creating a Plan B.
Over the years, I have trained myself to recognize when an idea that I thought was good was actually bad. (There are plenty of signs - but unless you are looking for them, they are easy to ignore.)
So the first step is to see the writing on the wall. And the next step is to immediately switch to another course of action before you lose a ton of money and months (or even years) of time and energy.
You'll be much better at both of these critical business-survival skills (recognizing when your ideas are not working and reacting swiftly/smartly) if you establish a bailout scheme - a Plan B - at the outset of every project.
Don't make the mistake of thinking failure won't happen to you. I can tell you stories...
For example, there was a "brilliant" idea for a record club that cost me $125,000... a "can't-fail" celebrity health newsletter that sucked up an astonishing $780,000 before I gave up on it... and a perfume business that was "absolutely sure to work" that wasted $85,000 of my (and my partners') money.
When Ted Turner was planning to launch CNN, he found that he had done such a good job of promoting the idea that his partners weren't even willing to entertain the possibility that it might fail. Since Turner knew full well the value of being prepared for failure, he kept asking the question "What if it fails?" until they finally agreed to put together a fallback plan.
CNN started off terrifically, and when it ran into financial problems seven years later, they already had a solution. In this case, it was to sell a portion of the business to cable operators. Because of Turner's early insistence on a Plan B, crisis was averted without anyone breaking a sweat.
What is the most important project you're working on right now? Do you have a Plan B... just in case?
[Ed. Note: Maybe you've got a good job. Or lots of money to invest. Or a bunch of real estate holdings. But if all your eggs are in one basket, you REALLY need a backup plan. Let ETR give you a recession-proof Plan B that can help you secure your financial future. Get the details here.
Get more of Michael's surefire strategies for getting ahead in business and in life in True Path to Profits: A Master Entrepreneur's Guide to Business Success. Find out more - including how you can get a bonus subscription to Michael's VIP newsletter, Ready Fire Aim - right here.]
Larry Potter
http://www.youtube.com/watch?v=lkJCsIMAiNY
www.ATicketToWealth.com
Enthusiasm is a valuable emotion, and determination is a necessary trait for success. But neither or both of these qualities will make a bad idea work. I recommend that you develop the countervailing discipline of creating a Plan B.
Over the years, I have trained myself to recognize when an idea that I thought was good was actually bad. (There are plenty of signs - but unless you are looking for them, they are easy to ignore.)
So the first step is to see the writing on the wall. And the next step is to immediately switch to another course of action before you lose a ton of money and months (or even years) of time and energy.
You'll be much better at both of these critical business-survival skills (recognizing when your ideas are not working and reacting swiftly/smartly) if you establish a bailout scheme - a Plan B - at the outset of every project.
Don't make the mistake of thinking failure won't happen to you. I can tell you stories...
For example, there was a "brilliant" idea for a record club that cost me $125,000... a "can't-fail" celebrity health newsletter that sucked up an astonishing $780,000 before I gave up on it... and a perfume business that was "absolutely sure to work" that wasted $85,000 of my (and my partners') money.
When Ted Turner was planning to launch CNN, he found that he had done such a good job of promoting the idea that his partners weren't even willing to entertain the possibility that it might fail. Since Turner knew full well the value of being prepared for failure, he kept asking the question "What if it fails?" until they finally agreed to put together a fallback plan.
CNN started off terrifically, and when it ran into financial problems seven years later, they already had a solution. In this case, it was to sell a portion of the business to cable operators. Because of Turner's early insistence on a Plan B, crisis was averted without anyone breaking a sweat.
What is the most important project you're working on right now? Do you have a Plan B... just in case?
[Ed. Note: Maybe you've got a good job. Or lots of money to invest. Or a bunch of real estate holdings. But if all your eggs are in one basket, you REALLY need a backup plan. Let ETR give you a recession-proof Plan B that can help you secure your financial future. Get the details here.
Get more of Michael's surefire strategies for getting ahead in business and in life in True Path to Profits: A Master Entrepreneur's Guide to Business Success. Find out more - including how you can get a bonus subscription to Michael's VIP newsletter, Ready Fire Aim - right here.]
Larry Potter
http://www.youtube.com/watch?v=lkJCsIMAiNY
www.ATicketToWealth.com
Monday, April 20, 2009
Companies that give away information on your topic absolutely free
There are countless companies out there giving away free information on their sites.
These folks are not in the business of selling information products. They typically sell a physical product or a service... and give away free content to build their e-list.
It can be challenging to compete in a niche where a lot of good free content is published by companies that treat it as a marketing strategy. After all, why should your customers pay you for your content when they can get it - or something close to it - for free elsewhere?
One strategy to use against this type of competition is to establish yourself as a guru in your niche.
Consumers want authoritative information from experts, and are willing to pay a premium to get it. For instance, anyone can compile information on conservative issues and politics. But only Rush Limbaugh can publish and sell The Limbaugh Letter.
Larry Potter
http://www.youtube.com/watch?v=lkJCsIMAiNY
www.ATicketToWealth.com
These folks are not in the business of selling information products. They typically sell a physical product or a service... and give away free content to build their e-list.
It can be challenging to compete in a niche where a lot of good free content is published by companies that treat it as a marketing strategy. After all, why should your customers pay you for your content when they can get it - or something close to it - for free elsewhere?
One strategy to use against this type of competition is to establish yourself as a guru in your niche.
Consumers want authoritative information from experts, and are willing to pay a premium to get it. For instance, anyone can compile information on conservative issues and politics. But only Rush Limbaugh can publish and sell The Limbaugh Letter.
Larry Potter
http://www.youtube.com/watch?v=lkJCsIMAiNY
www.ATicketToWealth.com
Wednesday, April 15, 2009
Find a home with easy access to highways or interstates.
Many people commute between 30-90 minutes every day between home and work. Living in the city isn’t always a desirable option; especially for families raising children; so many people choose to live in the suburbs and commute back and forth to work. If you find a home with easy access to highways or interstates, your property values will be higher than if the home is in the middle of nowhere, and people have to drive 40 minutes to the highway.
You’ll realize even more of a profit if you can buy a home near a planned highway, but not too near; property values will go up when highway access arrives, but if you can get a home near a planned highway, you can be the one to realize those profits. Again, avoid being too near the highway; 5-10 minutes is an optimal drive, while bordering a highway directly can actually cause a drop in your property values.
Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com
You’ll realize even more of a profit if you can buy a home near a planned highway, but not too near; property values will go up when highway access arrives, but if you can get a home near a planned highway, you can be the one to realize those profits. Again, avoid being too near the highway; 5-10 minutes is an optimal drive, while bordering a highway directly can actually cause a drop in your property values.
Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com
Tuesday, April 14, 2009
Don't try everything at once
biggest mistake new social media marketers make is trying to play catch-up by creating accounts on every social media site they've ever heard or read about. This is a surefire way to rapid burnout. The amount of time it would take to maintain all those accounts would suck any and all time away from running your business. Plus, by trying to juggle profiles and build networks on too many sites at once, you'd do an ineffective job of marketing.
Start slowly. Maybe even start by surveying your current customers to see which social media site most of them use. Once you dip your toe in and get a feel for how a particular site functions, how its users behave and the kind of content/conversations they respond to, you'll have a better idea of how that site fits with your message. And once you know that, you'll know if that is a site to keep and nurture or one to scrap. You can ramp up from there.
If you run a political blog or website, for instance, you may find that Reddit members respond to your content better than Digg members. Or, if you're a photographer, you may think it's a no-brainer to open a Flickr account, only to find that you can get more inquiries from users of Google's Picasa.
Then there's Twitter. What can I say about Twitter? Okay, I'm not going to lie... I hate Twitter. The minutia of Twitter drives me crazy. But that might be because I haven't figured out a good use for it. Dell certainly did. They managed to turn Twitter into a million-dollar sales channel for their computers by using it to alert users of new sales and discounts.
But that's the beauty of social media. There is no right or wrong way to use it. It's like every other marketing channel. You have to test to find out what works best for your business.
Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com
Start slowly. Maybe even start by surveying your current customers to see which social media site most of them use. Once you dip your toe in and get a feel for how a particular site functions, how its users behave and the kind of content/conversations they respond to, you'll have a better idea of how that site fits with your message. And once you know that, you'll know if that is a site to keep and nurture or one to scrap. You can ramp up from there.
If you run a political blog or website, for instance, you may find that Reddit members respond to your content better than Digg members. Or, if you're a photographer, you may think it's a no-brainer to open a Flickr account, only to find that you can get more inquiries from users of Google's Picasa.
Then there's Twitter. What can I say about Twitter? Okay, I'm not going to lie... I hate Twitter. The minutia of Twitter drives me crazy. But that might be because I haven't figured out a good use for it. Dell certainly did. They managed to turn Twitter into a million-dollar sales channel for their computers by using it to alert users of new sales and discounts.
But that's the beauty of social media. There is no right or wrong way to use it. It's like every other marketing channel. You have to test to find out what works best for your business.
Larry Potter
http://budurl.com/nn8h
www.ATicketToWealth.com
Subscribe to:
Posts (Atom)
